GHLASS

Fashion Portal

Discover how NerdHeadz developed GHLASS, a portal that brings together fashion designers, influencers in the fashion world, and interested buyers.

The Challenge

GHLASS set out to build a platform for fashion designers to share and sell their work.

The idea was to create a space where designers could showcase their campaigns, connect with buyers, and collaborate with influencers.

But making this vision a reality wasn’t easy.

The platform needed to achieve three major goals

  • Help designers connect with buyers and influencers
  • Expand the reach of creative campaigns
  • Build meaningful, productive relationships

One big challenge loomed over the project-team communication.
Misaligned goals and unclear expectations slowed progress, making problem-solving more challenging than it had to be.

Fixing these issues was critical to GHLASS’s ultimate goal of giving fashion designers the tools they need to thrive in a harsh industry.

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The Idea

GHLASS envisioned a platform connecting fashion designers, buyers, and influencers in one place, making life easier for all.

What the platform aimed to do

Make it simple for designers to upload and share their campaigns

Help buyers easily explore and purchase campaigns

Enable users to connect and build relationships

Main features included

Personal accounts to manage activities

A tailored marketplace for showcasing campaigns

Chat functions for direct communication

The Solution

Building the GHLASS platform required careful planning and a clear focus on creating a user-friendly experience. Each step was structured to turn the vision into reality.

Here’s what we did

Database Design

A solid database was built to handle features and enable smooth operations.

Screen Layout and Logic

We designed user-friendly screens and added functionality to make them interactive.

Third-party Integrations

Essential tools were added:

  • Intercom: For user support
  • Mixpanel: To track user behavior
  • Postmark: For email services
  • Stripe: For secure payments

Testing

Rigorous testing ensured the platform was ready to go, bug-free and reliable.

By the end, GHLASS had a platform designed to meet its goals-a space where designers, buyers, and influencers could easily connect and collaborate.

Our Roles

Project Manager

Shushan Tadevosyan

Anastasiya Natchuk

Developers

Angelo Milanco

Aleksandr Tsepenkov

Anastasia Volkova

Sergey Shchur

QA

Vadim Nikolaev

Team Lead

Ekaterina Chermeninova