UG Video

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About Project

Architecture
Development
About

UG-Video fosters a collaborative ecosystem where brands and creators work together to build success. Brands leverage the power of authentic UGC to connect with their audience, while creators gain a platform to showcase their talent and secure paid work opportunities. This win-win solution empowers businesses to build genuine brand connections and achieve their marketing goals through the power of authentic video content.

Defined Problem

The project's success hinged on finding the optimal solution for video uploads and playback within Bubble's framework. Our team meticulously evaluated various approaches to ensure a balance between functionality and app performance.

SOFTWARE ARCHITECTURE

To ensure a seamless user experience for both brands and creators, UG-Video utilizes a robust architecture. This includes a smart matching engine that pairs brands with creators based on campaign goals and expertise. A user-friendly content management system (CMS) empowers brands to manage campaigns, collaborate with creators, and analyze content performance. Secure payment gateways facilitate smooth transactions for commissioned content creation.

CORE FEATURES

Implemented user flow for publishing campaigns and inviting creators for collaboration; Marketplace with extended search and filters to find the right creator; Creator’s portfolio page where they can showcase their video content; Admin dashboard allowing managing of users lists, orders and payments setup; Payment Getaway using Stripe Connect to manage payments between brands and creators ‍

May 2024
USA
PROJECT SUMMARY

We built UG-Video: A platform connecting brands with creators for impactful user-generated content (UGC) that empowers brands to build genuine connections.

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