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Case study

Bali Love

Discover how NerdHeadz developed Bali.Love, a wedding planning platform designed to simplify destination wedding arrangements.

Bali Love
The challenge

What we set out to solve

Bali Love came to us with a big challenge—building a platform to simplify the complex process of planning weddings in Bali.

  • The platform needed to tackle several challenges

    • Bring together multiple stakeholders—couples, planners, vendors, and venues.
    • Manage communications, tasks, invoices, and bookings in one system.
    • Be easy to use, capable of handling complex operations, and ready within tight constraints.
  • Wedding planning often felt overwhelming, and Bali Love needed a smarter way to organize everything. They envisioned a system that connected people, automated repetitive tasks, reduced errors, and made the process more manageable.

The approach

Building the Right Solution

Bali Love had a clear goal—to create a one-stop platform for organized and stress-free wedding planning in Indonesia. Their idea was to bring brides, grooms, planners, vendors, and venues together in one easy-to-use system.

Behind the scenes, we used Make automation for two jobs: invoicing through Xero, and middleware between the marketplace and the booking-providers’ APIs—the integration layer that lets the platform talk to outside systems without custom backend work.

  • They outlined specific objectives:

  • Prioritize user experience for all stakeholders.

  • Ensure the platform can grow with their needs.

Key features included:

  • Marketplace

    A central place to find vendors like florists and photographers.

  • Wishlist

    A space for users to save and organize their favorite options.

  • Admin Side

    Tools for managing operations and keeping everything running smoothly.

  • Booking Flow

    A straightforward way to book venues and services.

This was more than just building a tool—it was about reshaping how weddings are planned, and we were thrilled to help make it happen.

The solution

How we built it

Bali Love solution

We worked closely with Bali Love every step of the way to make their vision a reality.

Our approach emphasized clear communication and efficient execution.

Development process

Development process

Building the application, daily check-ins, and detailed progress reports ensured the client was informed at every stage.

Tools and technologies

Bubble for constructing the flexible backbone, Make (formerly Integromat) to connect systems, and Google Calendar for scheduling.

Results

What it delivered

  • All-in-one wedding planning platform launched for Bali market
  • Vendor marketplace connecting couples with florists, photographers, and planners
  • Booking flow with Google Calendar integration for venue and service scheduling
  • Make (Integromat) automations connecting platform systems
  • Multi-stakeholder management for couples, planners, vendors, and venues
Our roles

What we owned

  • Development

    Alesya Marova

    Artyom Serchenya

  • QA

    Vadim Nikolaev

Capabilities

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More work

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