JLS Golf
Discover how NerdHeadz developed JLS Golf, an effortless online booking platform and tee time booking designed for golf facilities.
What we set out to solve
JLS Golf wanted to make golf club operations in Indonesia easier and more efficient, especially regarding online bookings. However, existing solutions were failing.
What wasn’t working
For golfers: Booking tee times wasn’t smooth or flexible.
For clubs: Outdated systems couldn’t handle their unique needs.
The main issue was designing a platform that wasn’t “one-size-fits-all.” Golf clubs across Indonesia and Asia had their processes. The system needed to be customizable, but easy to use, handling bookings, reporting, and check-ins without overwhelming anyone.
Beyond just software, this was about building trust. JLS Golf had to show clubs, staff, and players that managing tee times could be simpler and more effective. And if the platform didn’t deliver flexibility and ease, no one would bother with it.
Building the Right Solution
JLS Golf aimed to build a golf booking platform that understood the game and its players. Their focus wasn’t just on technology but also on changing the entire booking experience for golfers and clubs.
What they envisioned
A simple, user-friendly system that made booking a tee time easy for everyone, from seasoned pros to first-timers.
A hassle-free way to handle daily operations like reservations and schedules.
Key features included
Intuitive booking process
Clear and straightforward for everyone.
Admin tools
Simplified management for clubs, covering schedules, reservations, and more.
Automatic pricing updates
Eliminating time-wasting manual adjustments.
Flexible options
Adding extras like golf carts or meals became seamless.
Tee sheet management
Organizing even the busiest schedules with clarity.
JLS Golf’s goal was bigger than just creating software. They wanted to give golfers and clubs a tool to elevate their game and make every interaction smoother and more enjoyable.
How we built it
JLS Golf needed a flexible, scalable, and simple-to-use platform for local and international golf clubs. With their golfer-focused vision, we built a solution that addressed their unique challenges.
How we did it
Built with Bubble
For fast, adaptable development.
Designed with Figma
Ensuring a clean, intuitive interface.
Integrated essential tools
Twilio for SMS updates, SendGrid for email notifications, Xendit for secure local payments.
MVP launch (October 2023)
Focused on core booking and scheduling, refined using feedback from early users.
Client acquisition (November 2023)
Onboarded initial golf clubs; their requests shaped new features.
Feature updates (December 2023)
Introduced tools for bookings, reporting, and check-ins. Added automatic pricing updates to save time.
Expanded features (2024 and beyond)
Supported add-ons like buggies and group packages with ongoing system improvements.
What it delivered
- Online booking platform launched for golf clubs in Indonesia
- Tee time, driving range, and simulator scheduling live in one system
- Automatic pricing updates eliminating manual adjustments
- MVP launched October 2023; first golf clubs onboarded November 2023
- Xendit payment integration and Twilio SMS notifications operational
What we owned
Wireframing & Design
Maria Kulkina
Custom Software Development
Alesya Marova
Project Manager
Katerina Skumen
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